What happened?
Let the customer describe the experience in their own words.
TALKING LINKS
TALKING LINKS
CUSTOMER FEEDBACK FORM
Share one feedback link after a purchase, visit, delivery or support interaction. Customers can explain the experience by voice or text, and Talking Links can clarify an important detail before organising the response for review.
No customer account required.WHAT TO ASK
Good feedback questions create enough room for context without turning the experience into an interrogation.
Let the customer describe the experience in their own words.
Context changes the meaning of the feedback.
Useful feedback is not only about problems.
Find the specific point of friction.
Let customers explain what would have helped.
ONE GOOD STARTER QUESTION
If the response already contains the context you need, stop there. If it does not, that is where a useful follow-up can help.
Tell us what happened, what worked well or didn't, and anything you think we should improve.
ORGANISE THE FEEDBACK
The useful details can be organised around the issue, positive outcome or idea while the original response remains available for context.
Billing
Packaging
Account access
Service
Fulfilment
Purchase
Reporting
Interface
Product
ONE RESPONSE, ALL THE WAY THROUGH
A customer says the parcel was damaged. The important question is whether the product was damaged too.
“My order arrived late and the outer box was badly damaged. The product itself seems okay.”
“Was the product itself damaged or only the packaging?”
“Only the packaging.”
ASK AT THE RIGHT MOMENT
What made checkout difficult?
Did everything arrive as expected?
What was confusing?
Did we resolve the problem?
What would make you continue?
COMPLAINTS
Find out what happened before the problem, where the experience broke down, and what the customer expected instead.
PRAISE
Positive feedback can reveal which people, moments and parts of the experience are worth protecting.
SUGGESTIONS
Let customers explain why an idea would help instead of squeezing it into an “Anything else?” box.
FEEDBACK VS SUPPORT
A feedback form helps you understand the experience. If someone needs urgent help, account access, a refund or a live support response, they should still use the appropriate support channel.
Some customers would rather talk. Others would rather type. Let them choose.
Learn how voice forms work →CUSTOMER FEEDBACK FAQ
Practical answers about what to ask, when to collect feedback, and how Talking Links fits in.
A customer feedback form gives customers a way to explain their experience with a product, service, purchase, delivery, support interaction or other part of the customer journey.
Ask what happened, what the customer was trying to do, what worked well, what went wrong, and what would have improved the experience. You do not need to ask every question every time.
Useful moments include after a purchase, delivery, first use, support interaction, event, appointment or other experience where the customer has enough context to give meaningful feedback.
Yes. With Talking Links, customers can speak their response instead of typing it.
Yes. The same Talking Link also supports text responses.
Yes. If an important detail is missing, Talking Links can ask a useful follow-up as part of the same response.
No. Customers can open the link in a modern browser and respond without creating a Talking Links account.
Yes. The same feedback link can collect complaints, praise, suggestions and other open-ended customer responses.
Yes. The original response remains available for context alongside the organised information.
No. Talking Links is designed to collect and organise responses. Urgent support requests, refunds, account access and live service issues should still use the appropriate support channel.
EARLY ACCESS
Send one link and let customers explain what happened in their own words.
No marketing emails. We'll only contact you about Talking Links access.